Runners lined up Saturday at the James Brown Arena in hopes of giving the Garden City a little color.
15 year old Shelby Keefer, a runner, says "it's just really colorful."
Another runner, Ruben Freeman, adds "Augusta needs more events like the Color Run and Run or Dye."
The City of Augusta thought so too. That's why they partnered with organizers of what's considered 'the world's most colorful 5K -- Run or Dye
Bringing hundreds into downtown Augusta and having them run into 50 shades of fun.
Event manager, Jess Patterson, says the race itself is only about a year old. He says Run or Dye is about celebrating life.
He explains "run or Dye is all about living life in full color."
Something Ruben Freeman says he's doing with his fraternity brothers.
"I said we have a 5K coming to Augusta that's fun. So, we might as well go out there and do something for a healthy cause," Freeman explains.
Freeman and several others I spoke with say events like Run or Dye can help earn the Garden City another title: the running city.
"Augusta, the only thing I had heard about was obviously the Masters, but I think there's so much more," Patterson tells News Channel 6's Tyrone McCoy.
Patterson says the race had a large amount of support as well as participation -- bringing out more than 300 volunteers.
Helping to tie-dye the downtown Augusta sky.
"It's big, it's something to do. Something safe. Something fun," shares runner Kellen Holloway.
We're told at least 5,000 people took part Saturday morning. Event managers do expect to be back in the Garden City next year.
1336 Augusta West Parkway
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